What did IFO just say?

In keeping with a couple of our main investing themes, we now turn to Safeway and cultural shifts.

Just a couple of posts ago, we mentionedjob growth in family-owned businesses and agriculture. These companies make a great haven for people who get tired of, fired at, or retired from big companies. They can join or found family companies.

Pictured above: Cranberry_harvest at a cranberry bog in New Jersey.

An excellent example fulfilling all of the above is this one – while having our afternoon Ocean Spray Juice pick-me-up (cranberry, blueberry, blackberry blend), as compulsive readers of anything in print, we read on the back of the bottle:

The Gants. 3rd Generation Growers, Bandon, Oregon. We’re proud members of the Ocean Spray Cooperative, where the growers who harvest the cranberries also own the company.

Our grandparents always taught us to appreciate the land we grew up on. After a fire destroyed our family home in 1936, our grandfather borrowed $300 to buy a small plot of land and hand-planted his first cranberry bog. Farming quickly became our family’s way of life. We were encouraged to explore a life outside of cranberries, and we did. But it wasn’t long before the bog called us back to Oregon, where the land is full of Gant family history that we’ll continue to pass down.

Isn’t that beautiful?


About InvestingforOne

I've been investing in various assets by myself using a discount broker for many years. Over that time, I've developed some theories that others might find useful. Plus, there is more to investing than money. Time, talent, work, friends, family all go into developing a good and satisfactory strategy.
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